An Introduction to Tasis (A Rhetorical Device)

Tasis is a deliberate act of prolonging the pronunciation of a word or phrase due to the nature of its pleasant sound.

Poets and self-conscious writers are aware of how pleasant and unpleasant sounds can contribute to meaning. A specialised study concerned with the inherent beauty or pleasantness of sounds is called phonoaestheticsOpens in new window.

Further Readings:
Silver Rhetoricae, Figures | TasisOpens in new window